Abstract
This study investigated the lucrative potential of late life gamblers in terms of spending, switching, travel, and economic impact. It further offered comparisons with the non-late life cohort. A rigorous process of statistical testing indicated both similarities and dissimilarities between the older and the younger cohorts. Switching emerged as a significant predictor of spending. The economic impact model using IMPLAN software afterward indicated significant economic potential of the late life market in terms of direct, indirect, and induced impacts.
| Original language | English (US) |
|---|---|
| Pages (from-to) | 245-254 |
| Number of pages | 10 |
| Journal | Journal of Hospitality and Tourism Research |
| Volume | 33 |
| Issue number | 2 |
| DOIs |
|
| State | Published - May 2009 |
Keywords
- Casino gambling
- Economic impact
- Late life gamblers
- Spending
- Travel behavior
ASJC Scopus subject areas
- Education
- Tourism, Leisure and Hospitality Management
Fingerprint
Dive into the research topics of 'Are late life gamblers a lucrative market in gambling tourism? A case study of Iowa, United States'. Together they form a unique fingerprint.Cite this
- APA
- Standard
- Harvard
- Vancouver
- Author
- BIBTEX
- RIS