Models and methods of university technology transfer

This monograph argues that a linear model of technology transfer is no longer sufficient, or perhaps even no longer relevant, to account for the nuances and complexities of the technology transfer process that characterizes the ongoing commercialization activities of universities. Shortcomings of the traditional linear model of technology transfer include inaccuracies - such as its strict linearity and oversimplification of the process, composition, a one-size-fits-all approach, and an overemphasis on patents - and inadequacies - such as failing to account for informal mechanisms of technology transfer, failing to acknowledge the impact of organizational culture, and failing to represent university reward systems within the model. As such, alternative views of technology transfer that better capture the progression of the university toward an entrepreneurial and dynamic institution are presented here, and that advance the body of knowledge about this important academic endeavor.